Entertainment 720 was a short-lived company founded by Tom Haverford and Jean-Ralphio Saperstein in mid-2011, envisioning a “premiere, high-end, all-media entertainment conglomerate”. Though Tom quit his job at the Parks department to work at Entertainment 720, the company had no clear business model nor revenue streams during its short existence. Their financial problems compounded by lavish spending by Tom and Jean-Ralphio on various frivolities, the company quickly went insolvent.
Tom picked the number 720 “because you’re willing to go around the world twice for your clients.” Their headquarters was located at 602 Trumball Street. The money used to launch the company came from Jean-Ralphio’s settlement after he got hit by a Lexus.
According to the Entertainment 720 Official Website,the mission statement of the company is:
Entertainment 720 is Pawnee’s first and only entertainment media conglomerate. Helmed by nightclub impresarios and marketing masterminds Tom Haverford and Jean-Ralphio Saperstein,
Entertainment 720 is your one-stop-shop for public relations, marketing, or anything having to do with reaching out to people, communicating effectively, and other desirable abilities.
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